Are you attracting the right kind of clients?

Do you ever feel you keep attracting the wrong type of clients? Or perhaps your clients consume a lot of your energy by taking free advice and seldom pay? If yes, you’ve landed in the right place.

Running your own business is one of the most exhilarating journeys a woman can embark on. To stand out in a crowded marketplace, we ought to sacrifice our time and give it our best. Though sometimes we feel like we lack the potential it takes to be successful, or we question if we can achieve our dreams? We come at such a crossroads only after applying an action-based approach. This happens when we hear someone offer a blueprint for a successful business and without giving it a thought, we dive into it.

Anyone with the slightest idea about business knows that generic blueprints are a mere hoax. What defines a business’s success is the person driving it. It is only when you unshackle yourself from your self-created limitations that your business starts to grow. Your energy is the key to growing your business exponentially.

Your energy or aura, the field surrounding your body is a shield that communicates with your clients before you utter a single word. And this communication is what attracts or scares them away. Your energy is influenced by five key elements:

• Thoughts- including your words
• Emotions – this includes any unresolved emotions of the past
• Values- how you define right and wrong
• Awareness- this includes your focus and your viewpoint
• Actions- what you do and do not do

These five elements are interchangeably interacting and constantly evolving your energy field. For instance, you come across a business strategy, and without analyzing its application to your clients you apply it and undoubtedly fail to secure the results you seek. As a result of this failure, you start doubting yourself which reflects in your marketing strategy and so on. We fall and rise from this pit countless times without realizing that the answer is fixated on the inside, not the outside world. We keep trying new strategies and fail, developing further unhelpful and limiting beliefs.

The solution to applying an action-based approach lays in becoming conscious of the energy you apply to your business. Instead of constantly trying new strategies to improve your business, you need to focus on the question: what do I need to change about myself to grow my business?

The answer is simple.

Apply your energy to five key areas of your business. The first key area is you and your structure of reality. The thing is this, what you believe about yourself is projected onto your reality. So if you feel you can succeed, you will and if you find yourself incapable of success, it will be the case. The second area is your clients and the people around you. The third key area to focus on is sales, followed by marketing and money. It’s not about how much money you earn, but the point is how much money you allow to enter your life through your thoughts, beliefs, emotions, values, and actions. Once you’re able to align your energy in these five areas, you’ll experience phenomenal growth.

Applying the same approach to clients, if you want to attract soul-aligned clients then you need to let go of the idea that you are separate from them. They are a reflection of who you are in some context. Attracting wrong clients can be explained in five reasons along with their respective solutions.

1. You’re probably settling for less than what you deserve. You probably believe that you’re growing and as your psychological profile grow; your energy profile will grow with it. However, you don’t need to wait for that long! You can simply choose who you want to serve. Raising your price and marketing strategy can reflect an ideal client.
2. You notice limited patterns in your clients and blame them for not being good enough. Now, this may be a reflection of how you’re not fully committing to a specific job or business. Once you overcome your indecisiveness, it will reflect in your surroundings.
3. You are probably projecting your perceptions onto your clients. You need to clarify the beliefs you’re holding about your clients and for them to gain progress by working with you, you need to believe in it.
4. You’re not openly asking for what you want. For the right kind of people to engage with you, you can invite them and show them what you offer. Show them the solutions to their problems.
5. You’re not powerfully communicating the value of your work. To overcome this hurdle, you can formulate a list of benefits you’ll offer to your clients.

So, to wrap it all up, we can conclude that we have the power within our minds to energetically activate our potential clients. Even if you’re currently not connected, you can still attract them through your energy shift. All and all, once you invest your energy into self-development and aligning your energy, you’ll start witnessing changes in your clients and the world around you.